Quantitative data in lay man terms are static data which can be numbers, information etc that are rigid or report a situation as it is without providing any room for errors while quantitative data are data types that are continuous or flexible in the way they report situations. Quantitative data takes into account the why and how of a market trend in its report thereby giving the analyst a balanced view of all statistics affecting his/her market research while qualitative data entry reports the facts as it sees it.
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Email UsQualitative data entry processes can be sped up by the researcher or by outsourcing data entry tasks to professional service providers. The ease and speed at which qualitative data can be entered speeds up the market research process. Qualitative data is an adept technique that should be used in gathering relevant information pertaining to competitor analysis, marketing campaigns and more importantly how the consumer thinks when conducting a Market research. The data entry process could be quite difficult if the data available is bulky therefore outsourcing data entry tasks and processes should be considered.
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